LIVE Online @ 5PM PST | MySpace, Facebook, Ustream, Hot Topic, Apple
By Dave Campbell | February 19, 2010
Walt Disney Pictures and Buena Vista Records join forces with Hot Topic, KIIS-FM, MySpace, and artists from the upcoming album “Almost Alice” for a great big ultimate fan event celebrating “ALICE IN WONDERLAND” TODAY – at 5PM PST. The event will take place at the Hollywood and Highland Centre and be streamed LIVE online. Featuring four musical acts, a visit from director Tim Burton to introduce select members of the “ALICE IN WONDERLAND” cast, plus opportunities to win prizes, including special meet-and-greets and a sneak peek of actual film footage. An exclusive clip will also be shown to viewers that tune-in online.
As a digital extension of the Alice Fan Event, and in partnership with MySpace and Ustream, the event at Hollywood and Highland will be broadcast LIVE online. Viewers around the world will experience the event first-hand, see exclusive backstage interviews with talent and interact by posting comments and questions to the profile. MySpace came on board as a host of the event and is providing incredible editorial promotion across the site exceeding 200 million impressions, including homepage marquee ad unit (for free!), homepage Featured and Videos tab promotion, user homepage promo unit, run of site ad units (for free!), User homepage MySpace Announcement user homepage promo unit, Trailer Park blog post/status update.
An embeddable streaming player will extend the experience to additional sites, including Facebook and HotTopic.com
Watch LIVE on MySpace
Watch LIVE on Facebook
Watch LIVE on Ustream
Watch LIVE on HotTopic
Watch LIVE on iPhone via Ustream’s iPhone app. and fans can watch the event from their mobile phones, using Ustream’s mobile app.